Meta Platforms is bracing for a significant financial blow of $7 billion in ad revenue due to U.S. tariffs imposed on Chinese imports, impacting major advertisers like Temu […]
Can New Strategies Boost Digital Advertising Success in Web3?
Digital advertising is evolving with a new retargeting service aimed at maximizing success in the Web3 landscape. Addressable, an ad-tech firm, has developed this innovative solution using on-chain […]
Verasity (VRA) Token: A Deep Dive into Its Purpose and Utility
The Verasity token (VRA) is playing a significant role in revolutionizing digital advertising by combatting fraud and enhancing viewer rewards. This innovative approach utilizes blockchain technology to create […]
PayPal Unveils New Ads Solution for UK Businesses
PayPal has launched a new advertising solution tailored specifically for businesses and merchants in the UK. This move marks a significant expansion of their commerce media offerings, focusing […]
Verasity’s VRA Token: A Deep Dive into its Role and Utility
Verasity’s VRA token plays a pivotal role within its ecosystem, serving as the foundation of payments, rewards, and growth within the platform. To understand how it functions, let’s […]
Verasity VRA Token: A Deep Dive into the Platform and Its Utility
The Verasity VRA token is revolutionizing digital advertising by offering a transparent and efficient system that combats ad fraud. Founded in 2017, Verasity leverages cutting-edge technology to address […]