Telegram Mini Apps Drive Growth in Crypto Brokerage

NAGA and Blum have launched Telegram Mini Apps for their cryptocurrency brokerage services, seeing significant client acquisition. NAGA achieved 8% user growth from this initiative, while Blum boasts over 90 million users. This move is transforming onboarding strategies within the crypto sector thanks to widespread institutional support. The success of these apps highlights a strategic shift towards leveraging messaging apps like Telegram for enhanced user engagement and market expansion.