adidas Enters the Realm of FIFA Rivals with Exclusive Content

Los Angeles, CA – June 6th, 2025 – adidas is making its mark in the mobile football gaming world with a multi-year licensing agreement for the upcoming release of FIFA Rivals. This partnership will launch on June 12th and brings iconic football brand to the new officially licensed game from FIFA and Mythical Games. Players can expect exclusive digital items inspired by adidas’ rich heritage, including kits, jerseys, and shoe releases.