Méliuz Embraces Bitcoin as Treasury Asset, Becomes First Brazilian Publicly Traded Company to Do So

In a historic move, Méliuz, a publicly traded Brazilian company, has become the first in the nation to integrate Bitcoin as its treasury asset. Following shareholder approval on May 15, 2025, this innovative decision signifies Méliuz’s embrace of cryptocurrency for financial management. 274.52 BTC were purchased at an average price of $103,604, making the company stand as a leader in corporate adoption of Bitcoin.