Mastercard Teams Up with Microsoft for AI-powered Shopping Assistance

Mastercard, Inc., has partnered with Microsoft Corp., IBM, and other leading artificial intelligence companies to launch a revolutionary shopping experience. The program utilizes smart AI assistants like Microsoft’s Copilot to simplify the online shopping process. Users can simply ask their AI for specific products like ‘a pair of yellow running shoes in size 9’, and the agent will handle finding, comparing, and even completing purchases based on user preferences. Notably, users retain complete control by approving each purchase before payment is made.