MARA to Spend $2 Billion on Bitcoin: Impact on the Crypto Market

Bitcoin mining giant MARA Holdings is doubling down on its aggressive approach to acquiring Bitcoin, announcing a $2 billion stock offering plan. This move comes as MARA expands its holdings and prepares to invest further in the cryptocurrency’s future. The firm already holds 46,374 BTC, putting it second only to MicroStrategy in publicly traded Bitcoin ownership. The offering will be executed through an at-the-market (ATM) equity program facilitated by major investment banks like Barclays, BMO Capital Markets, BTIG, and Cantor Fitzgerald. Proceeds from the sale of shares will be used to purchase Bitcoin on the open market. 2023 has seen MARA adopt a strategy similar to that of Michael Saylor at MicroStrategy, where equity raises and convertible bonds have been utilized to acquire Bitcoin instead of relying on cash reserves. 2023 saw this strategy further solidify as CEO Fred Thiel declared the firm’s commitment to “full HODL,” choosing to retain all mined Bitcoin and continue raising capital for BTC expansion, MARA’s approach differentiates it from traditional miners who often sell portions of their mined Bitcoin for operational costs. The company has taken a bold step in acquiring more BTC through this $2 billion stock offering plan,