OKX has launched its new payment platform, OKX Pay, marking a significant step towards enabling seamless crypto transactions. The launch follows the appointment of Star Xu as CEO and Roshan Robert as CEO of OKX U.S., signaling a renewed focus on expanding access to cryptocurrency for users. Key features of OKX Pay include self-custody and zero-fee payment services powered by their X Layer public chain, emphasizing enhanced security and scalability. While the initial market reaction has been muted, indicating stability, the platform aims to integrate cryptocurrencies more deeply into daily financial activities through partnerships like the one with Mastercard for the OKX Card, showcasing growing institutional collaboration in the crypto space. ?