At the Australian Crypto Convention (ACC) 2025, KuCoin CEO BC Wong and James Pinch hosted a fireside chat on ‘Regulated, Connected, Converging: The Future of Digital and Traditional Finance.’ This session highlighted the importance of trust, regulation, and localization in shaping the future of crypto. The discussion emphasized how digital assets are increasingly integrated into mainstream finance and the vital role of clear and progressive regulations in facilitating wider adoption. Wong highlighted KuCoin’s commitment to security through its $2 Billion Trust Project, which underscores their belief that regulation promotes innovation rather than hindering it. James Pinch, bringing his extensive experience from traditional financial services, emphasized the crucial role of regulatory frameworks in driving crypto adoption. He stressed the need for continued dialogue and collaboration between regulators worldwide. Localization was another key focus point, as KuCoin’s commitment to hiring local talent, understanding Australian regulations, and tailoring products were highlighted. By prioritizing consumer protection and education, KuCoin aims to contribute positively to the Australian economy while adhering to established values. The session concluded with a new brand film featuring global brand ambassador Adam Scott, which showcases shared values of discipline, resilience, and long-term focus. Looking forward, Wong believes that digital and traditional finance are merging into one ecosystem, offering secure and transparent access to this integrated financial future. KuCoin aims to support the development of a more mature and trusted crypto ecosystem in Australia, as evidenced by their recent expansion with new roles across various departments.