Institutional investors are increasingly scrutinizing Bitcoin’s long-term potential as a store of value, reflecting the growing interest in digital assets amid economic uncertainty and evolving cryptocurrency regulations. As traditional safe assets like gold and fiat currencies face challenges, Bitcoin is emerging as a possible challenger for portfolio diversification strategies in the digital age. 21 million coins with limited supply, security features, and global liquidity are attracting attention from pension funds looking for inflation hedges and portfolio diversity. However, volatility concerns and regulatory uncertainties remain. This article explores whether Bitcoin truly meets the criteria of a reliable store of value.