Steak ‘N Shake Holds Bitcoin Payments as It Doubles Down on Crypto

Fast-food giant Steak ‘N Shake has made a bold move in the world of cryptocurrency by announcing its strategic decision to hold all customer Bitcoin payments within its company reserves. This isn’t simply about accepting digital currency; it signifies a significant shift towards integrating blockchain technology and crypto into the core of their business operations. Following successful promotions offering customers free Bitcoin with meals, Steak ‘N Shake is taking this commitment further by holding onto Bitcoin as part of its financial structure, marking a pioneering approach in the fast-food industry.