Ripple Leverages Political Connections: New Lobbying Firm Shapes Crypto Regulation

Following a move into the political arena, Ripple has hired Brian Ballard Partners to lobby for digital asset regulations in the US. This strategic shift follows attendance at high-profile political events like the White House gala and comes as the company navigates a major SEC case and attempts to influence future regulatory direction. Ripple’s new lobbying efforts aim to position the firm as a key player shaping the future of crypto regulation in the United States, drawing parallels between its engagement and the strategies employed by other industry players navigating the evolving regulatory landscape.