French Bank ODDO BHF Launches EUROD, a Stablecoin Targeting EU Regulation

ODDO BHF, a prominent French banking institution, has taken the bold step of entering the cryptocurrency market with the launch of EUROD, a stablecoin pegged to the euro. This move marks the bank’s first direct foray into the world of digital finance and is designed to comply with EU regulations under the Markets in Crypto-Assets (MiCA) framework. The launch aims to bridge the gap between traditional banking and blockchain technology by creating a more stable and reliable platform for euro transactions.