Crypto Media In Eastern Europe: Traffic Down Despite Market Gains

Eastern European crypto media outlets saw a dramatic decline in traffic during Q2 2025 despite the industry’s growth. A report from Outset PR revealed that 63% of websites lost traffic, highlighting a paradoxical situation where strong market performance wasn’t accompanied by increased audience engagement. This decline was attributed to several factors including algorithm updates, stricter content standards under EU guidelines, and the rise of AI-driven discovery.