Bitcoin’s value has surged from a low of $15,000 to over $124,000 within just three years. This impressive growth is driven primarily by institutional investors who have significantly increased their holdings. Notably, Bitcoin ETFs and direct reserves now hold approximately 312,144 BTC, demonstrating a strong trend towards institutional investment. While this surge marks a remarkable performance, retail participation remains muted. Data suggests that social engagement, including activity on YouTube, Twitter, and exchanges, has remained historically low, unlike past market cycles where spikes in social risk were observed before major market peaks. This divergence indicates that institutions are currently driving the rally, with retail investors yet to significantly enter the market. This pattern suggests Bitcoin could reach new highs before retail enthusiasm takes center stage, creating a potentially significant period of sustained growth.