Kalshi has made significant strides in the prediction market arena, solidifying its position as a leading player by surpassing Polymarket in market share. The platform’s data is now featured on major news outlets like CNBC and CNN, reflecting increased recognition within the financial industry. This expansion is attributed to Kalshi’s strategic media approach, which aligns with regulatory compliance and expanded partnerships. The company has capitalized on this momentum with significant growth in its valuation reaching $11 billion after a recent $1 billion funding round. 62–66% of the global prediction market share now belongs to Kalshi, marking a clear shift in the industry landscape.