KuCoin, a trusted global cryptocurrency platform, announced today that its payment solution, KuCoin Pay, has partnered with Brazil’s instant payment system, Pix. This integration allows millions of Brazilians to seamlessly convert and spend over 50 cryptocurrencies at merchants using Pix QR codes, bridging the gap between digital assets and daily life. 26 million users in Brazil already embrace cryptocurrency—a key factor driving this strategic move. The integration enhances user experience by enabling instant crypto-to-BRL conversions for payments to Brazilian banks or merchants directly via Pix. By leveraging Pix’s wide adoption (over 175 million users), KuCoin Pay delivers a multi-functional wallet within the app, managing both crypto and fiat seamlessly. This expansion strengthens Brazil’s position as a leading crypto market, fostering greater financial inclusion and empowering Brazilians to use cryptocurrency efficiently for everyday needs while adhering to regulatory standards.