XRP prices experienced a notable surge, surpassing $2.20 after a brief dip to $2.09 on November 5th. This upward movement coincides with Ripple CEO Brad Garlinghouse’s announcement of the company’s strategic direction for 2026 at the 2025 Swell Conference. Garlinghouse unveiled plans to bolster existing infrastructure, advocate for transparent regulations, and focus growth efforts on XRP itself. Ripple also secured $500 million in funding, pushing its valuation to a hefty $40 billion, along with completing four key acquisitions. As 2026 approaches, Garlinghouse shifted the company’s acquisition strategy towards strengthening existing capabilities rather than seeking new ventures.