Joanna Zeng, CEO of SOON, is revolutionizing blockchain technology with her vision of high-performance infrastructure for decentralized finance. Her journey from Wall Street to Web3 has led to the development of SOON, a platform that aims to bridge the gap between traditional finance and blockchain through innovative technologies like AI and ultra-fast chains. She explains how SOON’s focus on speed and user experience is key to unlocking real mass adoption in this new financial landscape. 10,000 TPS, sub-5ms block time, and AI-driven trading are just a few of the features that differentiate SOON from other blockchain projects. With its modular infrastructure, SOON empowers developers to launch their own high-performance chains quickly and easily. This includes on-chain perpetual trading with 100XSOON, copy trading platform simpfor.fun, and cutting-edge AI tools like AI Vault and Alpha Arena. This article explores how SOON is using performance as a driver for real-world adoption and its vision for the future of decentralized finance.