Building Trust for Africa’s Generative AI Future: A Path to Sustainable Growth

Generative AI is reshaping workplace productivity, automating tasks from email drafting to data analysis and meeting recording. This technology is rapidly finding its place on the African continent, with 40% of organizations already either experimenting or deploying these tools. This adoption has already shown tangible results: 51% of South African businesses believe generative AI has improved their productivity and competitiveness. But for this potential to be fully realized, trust must be foundational.