Ripple has launched its institutional digital asset prime brokerage, Ripple Prime, in the U.S., opening doors for accredited investors to trade XRP and RLUSD through a familiar stock trading experience. This move marks a significant expansion beyond Ripple’s traditional payment solutions, aiming to integrate digital assets into traditional financial frameworks. The platform allows US institutions to access OTC trading of both XRP and RLUSD using established stock trading mechanisms, according to Michael Higgins, International CEO at Ripple Prime. This initiative aims to increase liquidity and participation in the XRP and RLUSD markets, potentially influencing market dynamics.