Making AI Notice Your Brand: The Future of Visibility in the LLM Era

The internet’s discovery layer is evolving rapidly. Gone are the days when people solely rely on search engines like Google; now, AI-powered chatbots and virtual assistants, like ChatGPT, Gemini, and Claude, are shaping how information is accessed and understood. This shift from traditional search to AI-mediated discovery requires brands to understand and adapt their presence in a new landscape dominated by large language models (LLMs).