The Doodles team, known for its popular collection of cartoon-style non-fungible tokens, has partnered with the legendary Universal Monsters to launch a new line of collectible stickers. These unique stickers will be available on Telegram, taking advantage of the platform’s growing support for NFTs. This collaboration is driving increased sales for Doodles, with daily trading up by 13% over the past day.
Doodles & Universal Monsters: A Dynamic Duo
The partnership brings together two icons in their respective fields: Doodles, known for its playful cartoon style and vibrant community engagement, and Universal Monsters, which has brought classic horror characters like Dracula and Frankenstein to life through iconic movies and cultural influence. This integration marks a significant step towards bringing these timeless stories into the digital space via non-fungible tokens (NFTs).
Doodles 2 & The DOOD Token.
Doodles has been expanding beyond its initial NFT collection, branching out into animation, music, and even collaborations with other companies. Notably, it launched Doodles 2 and a dedicated DOOD token to support the growth of its ecosystem. Universal Monsters’ move to integrate NFTs marks a strategic shift in their brand strategy.
Telegram and the Rise of Stickers as NFT Assets
Telegram, which has embraced NFTs for stickers since early 2024, has played a crucial role in boosting this market segment. Sticker NFTs on Telegram are now a common sight, with brands like Lamborghini joining the scene alongside popular collections such as Pudgy Penguins. These NFTs have opened up new avenues for creators and mainstream users alike, blurring the line between social media and Web3.