Thumzup Media, a Nasdaq-listed advertising company with investment backing from Donald Trump Jr., is considering integrating Dogecoin as a reward system in its user app. This move comes after the company previously announced plans to explore altcoins beyond Bitcoin (BTC).
The integration aims to bypass traditional banking barriers and potentially reduce fees associated with microtransactions, according to Thumzup CEO Robert Steele. He believes integrating DOGE into their rewards system could increase appeal among creators and boost overall profitability.
Thumzup already holds a substantial amount of Dogecoin in its treasury as of September 30th. Despite recent price fluctuations for the cryptocurrency, they remain optimistic about the potential benefits of integrating DOGE.