MetaMask is launching a $30 million rewards program to incentivize long-term users, distributing LINEA tokens and mUSD incentives. This aligns with ConsenSys’s user-centric approach and aims to boost engagement and activity on Ethereum’s Layer 2 solutions. The program, championed by key figures like Aaron Davis, founder of MetaMask, and Joe Lubin, founder of ConsenSys, seeks to reward active participation rather than simply offering a mining-like experience. This initiative is anticipated to bolster Layer 2 activity and engagement on the Ethereum network, potentially contributing to increased Total Value Locked (TVL) and diverse DeFi ecosystem involvement. Similar initiatives by Arbitrum and Optimism have historically led to elevated TVL and network activity, suggesting a similar trend with MetaMask’s program. Experts anticipate that the distribution of LINEA tokens could mirror past patterns where significant token distribution spurred engagement and market movement. This indicates potential for a surge in Ethereum Layer 2 development and increased user participation.