inDrive Launches Super-App for Frontier Markets: Groceries First in Kazakhstan

Ride-hailing unicorn inDrive is taking a major step forward with its foray into super-app territory. The company’s new strategy targets frontier markets, starting with grocery delivery in Kazakhstan and aiming to expand across multiple everyday services within the next 12 months. inDrive has already built momentum through millions of delivery orders globally, and this move signals a strategic shift towards leveraging its existing success for further expansion.