Bybit Launches New Business-to-Business Unit to Fuel Institutional Crypto Adoption

Bybit, the world’s leading cryptocurrency exchange, has launched a dedicated business-to-business unit (BBU) to cater to institutional and enterprise clients. This new division will provide comprehensive solutions across secure custody, efficient settlement, and access to tokenized products, serving as the foundation for Bybit’s institutional strategy and accelerating the convergence of traditional finance with digital assets. The move follows a growing trend of institutions exploring cryptocurrencies due to their potential in financial markets.