Reborn Coffee Embraces Cryptocurrency with New Payment Pilot Program

Reborn Coffee, a well-known specialty coffee chain, is taking a bold step into the world of cryptocurrency by launching a pilot program for crypto payments in select Southern California locations starting in 2025. This move signifies the growing acceptance of digital currencies as customers increasingly seek alternative payment options. The company aims to leverage this initiative to understand customer response and streamline operations before potentially expanding this service to more stores.