Big Tech companies like Google, Microsoft, and Amazon are increasingly focusing on energy issues as their data centers drive up electricity bills for consumers. At a recent meeting in Anaheim, these tech giants took center stage with prominent company branding and sponsorships at industry events. Some firms are even repurposing aging power plants to fuel AI needs. 2023 saw data centers consume about 4% of America’s electricity, a figure that experts predict will reach 12% in the next three years. This substantial demand for energy has put a strain on both utilities and consumers alike. In response to escalating costs, technology firms like Amazon and Google challenged existing infrastructure payment structures for their planned data centers. However, these proposals were rejected by regulators, leading to increased consumer bills. The situation highlights a growing tension between the expansion of tech innovation and its impact on everyday living. The case in Ohio serves as an example: while tech companies sought reduced payments, regulators created a new rate classification, ultimately increasing monthly bills for residents. These developments raise questions about how society will balance technological advancement with equitable energy distribution.