Bitcoin hit a new all-time high of $124,380 on August 11, 2025, driven by substantial institutional investment and growing market momentum. This surge is fueled by increased demand from exchange-traded funds (ETFs), particularly those targeting cryptocurrency assets, as well as growing confidence from institutional investors like pension funds and hedge funds. These players are strategically integrating cryptocurrencies into their portfolios, contributing to a significant spike in trading volumes that exceeded $93 billion. President Trump’s executive order easing investment restrictions on cryptocurrencies within 401(k) retirement accounts further bolsters this trend.