In May 2025, Pixelmon announced a strategic shift, partnering with the Avalanche blockchain to develop its future games exclusively. This includes Warden’s Ascent, a turn-based RPG featuring over 100 monsters, and two additional titles: Nova Thera Chronicles and Warriors of Nova Thera. This move highlights the emergence of mobile-first Web3 gaming, aiming to broaden access beyond the typical crypto enthusiast audience. Why Mobile Matters in Web3 Gaming Pixelmon’s focus on mobile devices is a significant departure from traditional Web3 game development. While many projects target seasoned crypto users familiar with blockchain technology, Pixelmon seeks to attract casual gamers who prefer playing on their smartphones and tablets. This strategy unlocks the potential to engage millions more players who may not yet be involved in cryptocurrency but could become interested in blockchain gaming through familiar devices. The global mobile gaming market is a powerhouse, accounting for 53% of total game revenues in 2024, generating nearly $100 billion. By focusing on this market, Pixelmon can access millions more potential players. Avalanche: The Ideal Blockchain for Pixelmon Pixelmon’s decision to partner with Avalanche is strategic and impactful. As a Layer-1 blockchain like Ethereum or Solana, Avalanche operates as a base network but boasts unique technology. Avalanche is renowned for high transaction speeds and low latency, essential for smooth real-time interaction within games. Additionally, the blockchain offers strong multi-platform support, demonstrated by successful titles such as Off the Grid and MapleStory Universe. Avalanche’s scalable infrastructure enables Pixelmon to expand its player base without compromising game performance. The partnership also provides valuable support for launching and promoting games effectively through Avalanche’s go-to-market resources. For Pixelmon, this alliance is not merely about technology; it’s a pathway to cultivate a thriving gaming community.