Meme Coins Drive Crypto Adoption, Especially in Europe and Asia

The popularity of meme coins is accelerating cryptocurrency adoption globally, according to a new report from Gemini. The State of Crypto report reveals that these often-mocked tokens are playing a significant role in onboarding new users, particularly in jurisdictions with evolving regulations and political narratives. 7,200 consumers across six countries were surveyed for the report, revealing that a striking 94% of meme coin holders also own other types of cryptocurrency. This trend suggests that meme coins act as an entry point into the broader crypto ecosystem rather than isolated speculative bets.