GameStop Acquires $512 Million Worth of Bitcoin

GameStop made headlines in May 2025 by purchasing 4,710 Bitcoin worth approximately $512 million. This significant investment marks a shift in the company’s financial strategy, fueled by CEO Ryan Cohen’s vision. The move reflects a growing trend of corporations integrating Bitcoin into their portfolios as they seek greater diversification. GameStop has been actively expanding its Bitcoin holdings since 2023 and recently updated its policy to include crypto assets within their treasury reserves.