Société Générale has entered the world of stablecoins by launching its first bank-issued USD-backed token on the Ethereum blockchain. This innovative offering, powered by SG Forge, specifically targets institutional investors in Europe seeking digital asset solutions. The stablecoin leverages the firm’s established expertise and regulatory compliance to provide a secure and reliable platform for managing dollar liquidity. Building upon the success of its previous euro-based EURCV stablecoin, which garnered €40 million in initial supply, Société Générale aims to tap into the vast and untapped USD stablecoin market. The launch on Ethereum provides institutional investors with regulated access to tokenized dollars, a move that could potentially unlock new opportunities for their investment strategies. The firm’s ambition is to expand its presence to Solana later, focusing on higher throughput capabilities to further accelerate the growth of the network’s DeFi ecosystem. This strategic expansion marks a significant step towards bridging the gap between traditional finance and digital assets, with implications for both the stablecoin market and the broader DeFi landscape.