Rumble, a popular platform for content creators, is preparing to launch its own non-custodial Bitcoin and stablecoin wallet in Q3 2025. This move will challenge the market leader, Coinbase, and potentially disrupt the industry landscape. CEO Chris Pavlovski spearheads this initiative, aiming to empower creators with financial freedom through blockchain technology. The project has secured a $775 million investment from Tether to support development. This non-custodial wallet aims to offer a decentralized alternative to traditional platforms like Coinbase, which currently boasts 120 million registered users. Rumble’s goal is to become the leading non-custodial bitcoin and stablecoin wallet, powering the growing creator economy. Rumble believes its entry into the market could significantly shift power dynamics within the industry, potentially capturing a 40% share of the market if successful. This move signifies a trend toward decentralized tools for creators and marks a potential turning point in how creators monetize their content.