Renowned UFC fighter Conor McGregor recently urged Ireland to establish a Bitcoin reserve, sparking interest in the cryptocurrency market. His endorsement was delivered through social media posts on May 10, 2025, reaching a global audience. This advocacy led to a significant rise in Bitcoin trading volume, as Binance witnessed a 18% increase in BTC/USDT trading pairs. Despite this surge, Ireland has not officially responded yet. The impact of McGregor’s endorsement went beyond immediate market reactions, with MicroStrategy’s stock also showing an increase of 1.5%. While McGregor’s social media engagement is significant and may influence future regulatory decisions, the Irish government hasn’t taken any concrete actions so far. This highlights a growing public discourse around potential Bitcoin adoption at a national level.