Movement Labs, formerly known as Move Industries, has undergone a rebranding amid growing concerns regarding its MOVE token and liquidity issues. Following allegations of mismanagement by co-founder Rushi Manche, the company’s leadership structure underwent a major shift. The introduction of new leadership hasn’t eased the situation, with details remaining undisclosed. The token faced serious challenges after Coinbase announced its delisting effective May 15, 2025. This action followed market maker scandals and contributed to liquidity issues within the MOVE ecosystem. resulting in a $38 million USDT sell-off, further highlighting governance lapses. The token’s decline led to panic selling, triggering trading volume surges exceeding $213 million within 24 hours, causing a 34% drop in valuation. Market sentiment remains heavily negative, reflecting the challenges posed by this incident and its potential implications for similar events in the crypto market.