Meliuz Invests in Bitcoin: Brazilian Fintech Giant Moves to Incorporate Crypto into its Corporate Strategy

Brazilian fintech company Meliuz is taking a bold step into the world of digital assets by positioning Bitcoin as a cornerstone of its financial strategy. The firm plans to seek shareholder approval on May 6 to make Bitcoin the primary strategic asset, while maintaining its focus on cashback and financial services. Meliuz emphasizes that this change will not disrupt its core operations, but future Bitcoin acquisitions will be driven by operational cash flows. .