Alchemy Pay Expands Crypto Accessibility with New Fiat Integration for Ethena Labs

Global payments provider Alchemy Pay has partnered with Ethena Labs to simplify cryptocurrency access for users worldwide. This collaboration facilitates direct fiat purchases of the synthetic stablecoin USDe and ENA, expanding options for over 173 countries using mainstream payment methods such as Visa, Mastercard, Apple Pay, Google Pay, and local banking services. The integration utilizes the Ethena Swap portal, eliminating centralized exchanges or complex wallet transfers. With support for over 50 fiat currencies, this partnership aims to lower barriers for newcomers, enabling them to engage with Ethena’s ecosystem without complex procedures.