MMA fighter Conor McGregor’s new cryptocurrency token, REAL, has fallen short of its presale target, raising only 39% of the desired $1 million. The token launch on April 5, 2025, failed to garner significant interest from investors despite initial excitement and backing from prominent crypto firms like Animoca Brands, KuCoin Labs, and Tezos Foundation. The presale was designed to prevent bots and ensure fairness, but only a modest number of participants (668) bought tokens during the auction. As a result, all participants are set to receive refunds. 10 million followers on X and a massive online following likely didn’t translate to widespread investment in this token. The timing of the launch couldn’t have been worse, coming at a time when crypto markets are struggling due to global economic concerns and recent market downturns. This failure might have prevented McGregor from facing even harsher legal repercussions that have plagued other celebrity-backed crypto projects. A rebranded REAL could return if McGregor’s team adapts the plan with a more strategic approach for market entry.