Several British trade associations have urged Prime Minister Keir Starmer to prioritize cryptocurrency and blockchain development, calling for a dedicated envoy and a comprehensive plan. In a letter dated March 31st, these groups requested Varun Chandra, Starmer’s special advisor on business and investment, take a more strategic approach to foster growth in the crypto industry. The coalition, comprising the UK Cryptoasset Business Council, Global Digital Finance, The Payments Association, Digital Currencies Governance Group, the Crypto Council for Innovation, and techUK, highlighted the United States’ example under President Trump’s appointment of a crypto czar as inspiration. They emphasize that Britain should adopt a similar approach to solidify its position in blockchain and digital asset technologies, especially within a US-centric economic trade deal.