Franklin Templeton, a global investment giant managing over $1.5 trillion in assets, is planning to launch a Bitcoin Exchange-Traded Product (ETP) within the European market. This move follows a similar trend by BlackRock and 21Shares, who have already introduced crypto ETPs in Europe, showcasing increasing demand for regulated digital asset investments. Franklin Templeton’s interest in a Bitcoin ETP coincides with its successful launch of a U.S. spot Bitcoin ETF in January 2024, which has garnered substantial investor attention. While an official launch date remains undisclosed, the company assures that they are diligently navigating regulations to deliver optimal crypto products for their clientele, according to ETF Stream report. In addition to this, Franklin Templeton is actively exploring new opportunities across various asset classes, reflecting its proactive approach to adapting to the evolving landscape of finance.